https://www.racheltranello.com/contact-1
daily
0.75
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/2f2314e7-592c-411b-92bf-25f4df312b55/Words4.jpg
Contact (Copy) - Make it stand out
Whatever it is, the way you tell your story online can make all the difference.
https://www.racheltranello.com/portfolio
daily
1.0
2026-05-08
https://www.racheltranello.com/portfolio/merckvaccines
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/4fc0e21a-ea97-4f77-b284-f55dbff0c581/0222_Website-assets_Merck_13.jpg
Work - Merck Vaccines
Memory match game
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/f1c4698b-a9c3-43f3-ac17-7275ab1bb647/0222_Website-assets_Merck_14.jpg
Work - Merck Vaccines
Memory match game: various screen scenarios with leaderboard
https://www.racheltranello.com/portfolio/zostavax
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/e0e55cf8-09a1-473a-996f-ed447264f7f8/0222_Website-assets_ZOS_5.jpg
Work - Zostavax
U.S. iPad tool
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/ab7cb576-d156-4a0b-b745-17a3f5f6a719/0222_Website-assets_ZOS_6.jpg
Work - Zostavax
Global sales aid
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/1b80960b-6713-458b-af5e-dee981e938a4/0222_Website-assets_ZOS_7.jpg
Work - Zostavax
Dermatology convention: charging station with plasma panel video animation
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/18658be5-3095-4eb1-9b54-8176025cfd91/0222_Website-assets_ZOS_8.jpg
Work - Zostavax
Global convention panels
https://www.racheltranello.com/portfolio/pfizer
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/47941031-6e2d-4011-b4eb-ff6a096dad25/0222_Website+assets_Pfizer_3.jpg
Work - Pfizer
Pfizer global health endeavor campaign: United Nations Summit window display Pfizer Global Headquarters, 235 E 42nd St, New York, NY
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/39ad2c35-0cdc-4a04-a3f8-e1d997dc2daa/_MG_8783.jpg
Work - Pfizer
Pfizer global health endeavor campaign: United Nations Summit window display Pfizer Global Headquarters, 235 E 42nd St, New York, NY
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/0fea7f7e-1be4-48b5-b787-1619db12dc8a/0222_Website-assets_Pfizer_4.jpg
Work - Pfizer
Pfizer global health endeavor campaign: United Nations Summit window display Pfizer Global Headquarters, 235 E 42nd St, New York, NY
https://www.racheltranello.com/portfolio/stendra
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b133b3b8-8566-4afe-803d-e2913245df74/Stendra.jpg
Work - Stendra (Avanafil)
Consumer Website
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/8d0cd3d8-947f-415f-9007-6aa23d5b3eee/Stendra2.jpg
Work - Stendra (Avanafil)
Healthcare Professional Website
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/52811c7b-5128-46a1-8ad1-4d6c1aa4af6c/Stendra3.jpg
Work - Stendra (Avanafil)
Sales Aid
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/65e30944-a21a-4be3-a7b6-8ae83203d08c/Stendra4.jpg
Work - Stendra (Avanafil)
Guerrilla Campaign
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/a06602c2-5927-4320-8dad-374fad8afb4b/Stendra5.jpg
Work - Stendra (Avanafil)
CBSSports.com Takeovers for March Madness and NFL
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/25287ede-85d7-461f-b211-9ff273ca36f9/Stendra8.jpg
Work - Stendra (Avanafil)
Sales Collateral
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/0e9566b1-5785-4140-9dfb-9077c77ddad2/Stendra7.jpg
Work - Stendra (Avanafil)
Patient Starter Kit
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/0ceb027e-fcc9-456c-9e5a-1fa9e39503ae/Stendra6.jpg
Work - Stendra (Avanafil)
Consumer and Healthcare Professional Web Banners
https://www.racheltranello.com/portfolio/nada
monthly
0.5
2026-05-08
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/78a2df9c-3186-48f0-b9b9-4aecab6552b0/NADA.jpg
Work - NADA Concepting
NADA Concepting: Option 1 This concept leverages full-bleed imagery of people in beautiful, far off places. Perhaps this imagery represents how using xtime feels to these consumers.
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/e8e7ebc3-d37e-46b3-b0ce-330b965a3aa6/NADA2.jpg
Work - NADA Concepting
NADA Concepting: Option 2 Taking inspiration form the photography of Sarel van Staden, this concept utilizes unique lighting and photography to captivate consumers.
https://www.racheltranello.com/portfolio/suntrust
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/c32a760a-0ce3-46f6-b9a5-6d7d702c9939/SunTrust1.jpg
Work - SunTrust
Small Business Welcome Kit
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/8ec58945-2dc1-4f74-8a98-ccde2dad1ae9/SunTrust2.jpg
Work - SunTrust
Small Business Onboarding Campaign: Email, Postcard, and Landing Page
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/2cf2faaf-cb84-4dfd-8854-e144fa0c917c/SunTrust3.jpg
Work - SunTrust
Small Business Onboarding Campaign Exploration
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/11aa19a0-e920-420c-9b54-9f501048261b/SunTrust4.jpg
Work - SunTrust
E-mail Design Variation Exploration
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b8f0c889-d00c-4bf1-bbd3-14539ba34611/SunTrust5.jpg
Work - SunTrust
Mortgage Lead Funnel Campaign: The purpose of this campaign was to guide potential homebuyers through every stage of the homeownership journey by providing helpful information, resources, and personalized support. Through a series of targeted emails and supporting landing pages, SunTrust Mortgage aimed to answer common questions, address concerns about affordability, credit, and the buying process, and empower recipients to move forward with confidence—whether they are just starting to consider buying a home or are ready to apply for a mortgage.
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/e78e4141-b479-4ffa-954f-699829901535/SunTrust6.jpg
Work - SunTrust
Consumer Checking Direct Mailer
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/75c50547-0649-4e29-8dfe-47ff8176e645/SunTrust7.jpg
Work - SunTrust
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/1922e9d1-2537-422a-bead-baa4351d140e/SunTrust8.jpg
Work - SunTrust
Wealth Management: Foundations and Endowments Brochures: 8 x 10 Trifold
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/6a8ff979-9daa-422e-8df5-ff311e0f986a/SunTrust9.jpg
Work - SunTrust
Tax And Bonus Season (TABS) Investment Campaign: Signature Money Market
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/c1de9af1-d069-4af0-b7dc-f21516bb3d5f/SunTrust10.jpg
Work - SunTrust
Tax And Bonus Season (TABS) Investment Campaign: Select Savings/Checking
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/754bea46-4379-423f-9f77-529b35f8d0af/SunTrust11.jpg
Work - SunTrust
Tax And Bonus Season (TABS) Investment Campaign: Small Business
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/57acb5f2-bf04-49e8-8db6-a48d6f0222be/SunTrust12.jpg
Work - SunTrust
Tax And Bonus Season (TABS) Investment Campaign: Premiere
https://www.racheltranello.com/portfolio/lendingpoint
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/31c14434-04a1-456f-ad4a-0668d4c5859f/0222_Website-assets_LP_17.jpg
Work - LendingPoint
Direct mail campaign refresh
https://www.racheltranello.com/portfolio/stendra-nmlj7
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b1b27dd3-9bed-4976-8830-34ee6fcd26c0/0226_Website+HS+1.jpg
Work - Harris Seeds
Digital Marketing Campaign — A multi-channel content package for a new watermelon variety, encompassing email marketing, social media assets, and four original summer drink recipes with printable recipe cards.
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/2b519b48-2d37-43e3-b3d4-81e0322c9cb8/0226_Website+HS+2.jpg
Work - Harris Seeds
Sales aid — Designed to highlight a range of Dahlia, Gladiolus, and Lily bulbs and tuber offerings. Alternate layouts below.
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/faa8e397-e2e0-44f6-a486-fc06b770f288/0226_Website+HS+3.jpg
Work - Harris Seeds
Multi-purpose sales aid — Developed to educate small- to medium-sized roadside stand growers on fall pumpkin and décor trends, while inspiring consumers with curated porch and tablescape ideas. Alternate layouts below.
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b9fb89de-396b-4358-b27f-bd970193c529/0226_Website+HS+4b.jpg
Work - Harris Seeds
Evolution and refresh — 3 Annual Catalogs, 100-150+ pages. PROBLEM: disorderly layout • uneven spacing • inconsistencies • misalignments • fragmented information flow SOLUTION: redesigned the layout • set to a grid • implemented wayfinding elements • simplified icons • listed text and imagery in the same order
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/a4b56744-2569-40ce-864b-e71d939ee617/0226_Website+HS+5.jpg
Work - Harris Seeds
Print Advertisement — Half-page ad options for the New York State Agricultural Society publication.
https://www.racheltranello.com/portfolio/stendra-nmlj7-m7f9e
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/39ac9622-7f43-4e48-8399-fee9777c5106/0226_Website+GTI+1.jpg
Work - GTI
Brand exploration
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/1f72dbef-5ae3-46e8-95ec-5cf2b012ed30/0226_Website+GTI+2.jpg
Work - GTI
Summer concert sponsorship t-shirt. To be given out with gift bags when hosting/entertaining clients visiting from out of town. Alternative designs below.
https://www.racheltranello.com/portfolio/stendra-nmlj7-2f7mw
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/701df620-1b47-490e-85ee-6f5abf4f1156/1.jpg
Work - Plantgem
Branding
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/4e552f6a-260e-4dd8-83a1-0e73f3c7d8b8/2.jpg
Work - Plantgem
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/3b40482b-a3d3-4983-be1c-e626d46da3c9/3.jpg
Work - Plantgem
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/db3e12b0-90d7-4ebf-8761-486fe5f18546/0226_Website+PG+10.jpg
Work - Plantgem
Round Gift Box
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/975d0277-a52f-4d01-be99-08d59338e396/4.jpg
Work - Plantgem
Web Banners
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/2122d777-2181-47a8-937a-374d9d44409a/0226_Website+PG+9.75.jpg
Work - Plantgem
Wholesale Promo Sheets
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/0161c695-d6f1-49f3-b7d8-ae5a480396e0/5.jpg
Work - Plantgem
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/6da54e0c-9998-44f5-8d0f-2175163d6d3e/6.jpg
Work - Plantgem
Business Cards
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/626e4f32-f3a4-430f-8df9-03293fae3985/7.jpg
Work - Plantgem
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/6100eacc-b7c2-450f-a11d-b8c6b2d78393/8.jpg
Work - Plantgem
Video Skins
https://www.racheltranello.com/portfolio/stendra-nmlj7-2f7mw-s87pb
monthly
0.5
2026-05-07
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/c981c75b-46a2-4edb-948e-c4bffa7e51f2/0226_Website+Wholesale+1.jpg
Work - Case Study: GTI Wholesale
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/18246feb-66cb-4bb0-bf50-ea88968badbf/0226_Website+Wholesale+2.jpg
Work - Case Study: GTI Wholesale
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/11e10632-5e0d-4ee5-a83e-47453cc4d6c7/0226_Website+Wholesale+3.jpg
Work - Case Study: GTI Wholesale
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/428e3aa5-ba3a-4787-85f1-6a0ebbb69bb1/0226_Website+Wholesale+4.jpg
Work - Case Study: GTI Wholesale
https://www.racheltranello.com/portfolio/stendra-nmlj7-2f7mw-mtz6b
monthly
0.5
2026-05-08
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b3ec8cd3-632c-444c-a05a-108c2e45a0ca/Picato2.jpg
Work - Picato
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/bb0ad7c2-235d-4ad6-8e95-bfec9839cadd/Picato.jpg
Work - Picato
Microsite
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/02deb2ce-a51c-4cde-b1b7-7557f11d2f34/Picato3.jpg
Work - Picato
Patient Starter Kit Wallet with locked sliding insert and pocket. Houses Dosing Card, What To Expect Card, and PI. BRC attached with fugitive glue. Finish Size: 5.8379” x 4.13”
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/9984892f-caf0-4414-b27f-6c7bc022a0a7/Picato4.jpg
Work - Picato
Print Ad
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/6e264e47-c638-43b1-be34-7951b85f4d5b/Picato5.jpg
Work - Picato
HCP Experience Program Kit Folder with 3 pockets, business card slits, and magnetic strips clusures. Matte spot varnish on wings at first open. Houses About LEO Pharma Insert, PEP Patient Feedback Insert, Effective AK Treament Insert, and PI. Finish Size: 5” x 10”
https://images.squarespace-cdn.com/content/v1/620be479b09f4550c501690c/b39bbb05-8bef-452d-b80f-ee53b8c206bd/Picato6.jpg
Work - Picato
Pharmacy Sell Sheet